Kevin - Site Remix

So yeah, I changed the site a little. It's surprisingly easy. Tomorrow night I'll trim a lot more stuff. Don't worry, I won't delete anything, but I'll make the archives and stuff invisible so that when people come to the site, it'll just be a message saying to go to Dane's site. I may also make the site look more like Dane's so people don't feel like they've been redirected somewhere else entirely. But I figure this site won't have enough content to really qualify for being marked, so those marks will go into our other stuff.

Kevin - UW Ad Campaign

Yeah, that campaign bothers me too. I just think it's a dumb quotation that everyone uses when they want to seem like a cool visionary. I see it in online discussions all the time when someone is proposing a dumb idea, or talking about how they're outcasts because they "see things differently."

But I think Waterloo's most effective advertisement will be its rankings in Maclean's Magazine. I think I remember someone telling me that it was the president of UW that suggested the "best comprehensive university" category because he knew we would win it, and we weren't winning any of the existing categories. If that's ture, then that's very shrewd marketing.

Melissa noticed a subvertisement on the bus yesterday

I was on the bus yesterday and there was a sign that read: CHASTITY! The choice of the new generation.

Underneath "chastity" in black marker was the word "sucks" and the tag line was transformed into "the choice of the religious agenda". If only I had a camera...anyways, I had a giggle. Since this class I'm noticing stuff like this a lot more.