26.10.07

Melissa's musings on last class

I was so impressed last class at the caliber of advertisments my fellow classmates have produced. It's exciting to be in a class where so many people are participating with lively and thoughtful discussions.

I did not see one person with glazed eyes in class. Everyone seemed engaged with having a good ole learning time.

DOWN WITH APATHY!

O'Gorman might make situationalists out of us yet.

24.10.07

Subvertisement - Original Mix! - Kevin Gerry

So instead of subvertising my kickstart ad, I am doing McDonald's.

In this ad, I went for a sarcastic approach. So this could be taken as a pro-McDonald's ad at first (though it doesn't really fit in with the generally white-backgrounded style of their own ads) though the fact that one meal contains an entire day's worth of calories as rather suspect as an example of futuristic efficiency.

Free Image Hosting at www.ImageShack.us

I thought of another ad, though I don't have time to put it together. It would actually be pro-McDonald's (since they are so widely hated, advertising FOR them also counts as being subversive). The ad would basically be about the fact that the restaurant offers healthy menu items as well, and you won't get "Super Sized" if you have some self-control.

23.10.07

Melissa is kickstarting her kickstart



Hi all,

I've been sick as sick can be and behind with homework and work work, but here are my two kickstart ads.

I was originally going to do some "double-dipping" and do ads for my weekly radio show on CKMS FM 100.3 FM wednesdays at 5 (a little plug). It wasn't really working out, so I chose a non-mainstream natural cleaning product from Seventh Generation -specifically, their toilet bowl cleaner.

I welcome any feedback.

Special thanks to my group for being so helpful and understanding while I was sick.

21.10.07

Sarah's Kickstart Remix ad -- Draft 1

For reference, here is the original ad I created:




And now, the "Remix":





It took me forever to get the font just right. I tried to use the "Tide to Go" logo and turn it into "Find out." It wasn't all that difficult to do -- in theory. In practice, it took a lot of fiddling with pixels, because my talents simply don't lie in that direction.

I took the T and turned it into an F easily enough. I just chopped off the first half of the crossbar and pasted it onto the other side of the stem. I made the N by taking the stem of the I and a portion of the D and pasting them together. The "out" was similarly simple: I already had the O and the T, and just needed a U, which I made by copying the whole of the O, erasing the top portion, and adding on the little serif-like flourish from the T for the stem.

Easy in theory! But it took a lot of pixel-fiddling to make it look even somewhat natural, and I'm still not 100% satisfied with it. I may fiddle some more later, but right now, I think I'm going cross-eyed, and I'm going to give it a rest for a bit.

The font for "Do you know what chemicals you're using?" is a simple Ariel font, the colour taken from the outline of the hand in 'panel' two.