17.10.07

Alicja's Kickstart Advertisements

The product I chose to advertise is called “Season Shot”. In essence, these “Season Shot” shotgun shells consist of tightly packed seasoning, which are encased in a fully biodegradable shell. Once a bird is shot, the shotgun shell explodes and distributes seasoning throughout the bird’s entire body. This means that the bird can go straight from the field right into the oven! Also, there is no need to de-bullet the bird because the shell is made of biodegradable food product, meaning dinner preparation is a fairly simple task.

Sarah's Kickstart ads






Apologies for the quality, here. I had to resize them to get them to fit nicely on this layout. If you right-click and choose "view image," you'll get a better image.

Melissa -SHARPIE ad from Oct. 10

Hi again,

Double bad news. I did the sharpie ad and sent it to the classlist last week *which, by the way, I shouldn't have done...a very poor example of following directions BTW. You can imagine how embarrassed I am :$ * . Anyways, it was a picture of a dog balancing a sharpie on its nose and the copy read, "Brilliant" with the letters in different colours. In place of the "I" there was a red sharpie marker. I made the layout asymmetrical to a activate the space and utilized a red background to match the colour of the pen on the dog's nose. Anyway, I don't have an example to share for the blog because it's not in the format I needed it to be in my sent mail. Apparently, when you send big files through @uwaterloo.ca, they strip the attachment. So nada example to show you all --UNLESS, you still have the email I stupidly sent to the class list. If you have it still, would be able to email it to me at msirelan@uwaterloo.ca. I would be forever grateful....

So, I don't have it, but if you were on the class list you probably had already seen it, actually two different files of it.

Also, weirdly enough, Prof. O'Gorman told me that someone else had the very same concept design as me with the same pic and the same tag line. I couldn't believe it!!! I would like to see that in class today. Originally, I found that pic when I googled the word "sharpie" and I picked that photo because it looks like my dog, Bailey. Also, it was a higher res pic as well. In terms of copy, I examined many different options using an online thesaurus for "sharp" and "smart". I picked brilliant because of the dual meaning of colour and intelligence. It's so odd that someone else did too. Perhaps the same muse sat on our shoulders. Great minds think alike and all that...

Also, here's the link for the pic of the dog so that you can better visualize what it was like.

LASTLY, I'm sorry I filled everyone's inbox with my ad.

Melissa -Gu Ad


Greetings, Ahnii !


I have several things to post today and I'm glad to see how easy it was to log on.


This ad is from a few weeks ago when we were doing the ad excercise in-class for GU.


Obviously, I employed alliteration for my tag. Its strength: I think the image of The Flash draws the readers eye in and gives salience to chart of high-energy foods, obviously showing the Gu is number one. Its weakness: probably the text font. I would have like to blur the text to show motion. The text position is not exactly what White would call active. Overall, i am happy with it considering the amount of class time we had.


16.10.07

Kickstart Ad #2 - Kevin Gerry

This is my second ad. I had a few issues with the fonts. I was looking for a font that would match the thick and jagged lines in the image, but didn't find one. Does anyone know of one that would be appropriate? I suppose the one I used now is okay, it's just contrast intead of unity.

For this ad, I used the kickstart concept of turning a proverb (if you call "believe in yourself" a proverb) into its opposite. I tried to create unity in spacing the words, like we did that time with the grids in class. I also tried to "balance fullness with emptiness", that is, the fullness of the image with the emptiness behind the text.

Also, in a perfect world, the logo in the bottom left corner of the image would not be there.

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Kickstart Ad #1 - Kevin Gerry

This is my first ad for the kickstart project. It's for an animated series called Gurren Lagann. It's actually pretty complicated to get screencaps. "Break the heavens" is one of the catchphrases of the show, but I guess it's not much of a rhetorical device. I was focusing more on design aspects with this ad. I just thought the image I used was striking, I guess, and went from there.

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Any thoughts?