So that's my logo. Hope Dane likes it. I noticed that he uses a lot of black and white line drawing images along-side bright punches of colour. I wanted a logo to reflect that. The Meter text has a computer-ish vibe to connote the "analytical and scientific" aspect of measuring. "Moral" is chunky and eye-catching, but the "O" is a different font (magneto) because I wanted it to look like a head with hair in order to give him a slick personalty since he is so bold as to expose himself.
I wanted to try to put a meter aspect to the logo by adding tics to make it look like a vector graph, but it was just to visually busy. So instead I centered the man in the middle of a 3D empty space because I wanted to represent a universe where he could be potentially position anywhere once the moral meter was performed. The image of the man is split in two for the same reason, that he could go either way morally. Having the "M" for meter represent sexuality of the man provides a moralishness as sexuality and its expression is a common subject in moral debates, although it's not the only one.
8.11.07
Melissa's Moral Meter Logo
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1 comment:
Well done Melissa, although I think that the logo is still a little too busy. I think its quite a hard task. When you look at the rest of my projects most of the titles are in a sans serif type. You don't need to fill the page, what you leave out can be as important as the amount you put in. In the opening scene to Once Upon a Time in the West - Sergio Leone gives all the actors a script but in the filming the actors just say the lines in their head and are otherwise silent, the script dictates the pace of the film.
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