I definitely think this is a more effective ad than the other two. I tried to maintain the light-heartedness of the original, only because most people who look at PETA ads are usually immediately dismissive due to their in-your-face style.
What do you think?
30.10.07
Alicja's second subverted ad
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2 comments:
Much like the first one, the rhyming and almost comic nature of the image does a good job of maintaining a somewhat light-hearted tone while still conveying the message.
This is enhanced, as well, by the tongue-in-cheek play on the classic Western curse with the appropriate chicken-inspired "Cluck you." Definitely something that will jump out at a reader and stick with them.
-Frank_Group6
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